Tweet Yamaha Silent Sessions with HJ Lim Most of us listen to our music on the daily commute through a pair of headphones plugged into our smartphone. But that won’t do for chart-topping classical pianist HJ Lim. The South Korean piano virtuoso does things in style with a sleek, ergonomic Yamaha piano. There’s no shuffle mode for her, instead she gets to listen to her own sublime skills by plugging a pair of headphones into this cutting edge, acoustic-digital hybrid. This is all possible through Yamaha’s market leading Silent Piano Technology to enable the piano to be played silently using headphones. When the silent function is activated, the hammers will no longer hit the strings and instead, a highly sophisticated sensor-technology captures all movements of the keys and sends them to the digital tone module. Read more here
Tweet You know catalogues are dead when people have to resort to this to get traction! Introducing the floating catalogue for Embraer, the 3rd largest aeroplane manufacturer in the world, a high-end catalogue specifically for high rollers considering private jets for their corporations. The Catalogue has an electro magnetic base that when turned on, powers the magnets in the book to hover and spin just a few inches above the base station.
Tweet Introducing the world’s first playable beer bottle, by Beck’s in New Zealand, as an extension of their Record Label project. Thomas Edison’s original cylindrical phonograph was the inspiration for the project, with Beck’s attempting to fuse 19th Century technology with 21st Century music, this time on a beer bottle instead of a cylindrical tube! Then they had to design and build a record-cutting lathe, driven by a hard drive recording head, before reinventing Edison’s original cylinder player, using modern materials and electronics and built to the very fine tolerances required for what is now a glass record! Created by the guys at Shine. VIA
Tweet This might just be the best bus stop ever created, promoting Adobe’s “CreativeDays,” a series of 14 events across the EMEA, with this clever stunt that Photoshopped people standing at a bus stop in real-time and displayed the images on a dedicated digital AdShel inside the bus stop! Love this… #erikjohansson
Tweet 24 hours human timelapse, shot on a roof in Paris for 24 hours non-stop, 1 frame every 16 seconds, from 11am till 11am. "The heart never sleeps..." -- Directors: Chic & Artistic Production Company: Chic & Artistic Unlimited -- Dan Black's Human time-lapse / Paris Crew -- DOP: Bruno Pellarin / Gwen Le Bras @ Zoo Studio Set Decorator: Géraldine Nicolo Assistant Set Decorator: Eli Serres Characters Designer: Maddlyne Di Mino Monsters Talents: Aurélien Branco, Henry Scotland Roof Terrace: BETC -- Kelis's Shoot / Roma Crew -- DOP: Giuseppe Mottola Gaffer: Giulio Bastione Hair / Make up Artist: Claudio Ferri Studio Location: Marconi Studios -- Post Production: Chic & Artistic Supervisor / Animation and Compositing: Barbara Toth Graphic Design: Chic & Artistic Intern: Ambre Simon
Tweet This is 'Screengrab', a video short made using multiple printed screencaps of some dude's hands, which then become part of the movie. At least I think -- I think that's what I watched. Honestly, I have no clue. Films are always hard for me and more often than not I'm left asking my friends what the hell is going on. I didn't even realize Bambi was the son of the deer that got killed at the beginning of the movie. Same goes for Simba. You know they should really make those movies a little more obvious considering they're for kids and all.
Tweet Another cool YouTube play from Volkswagen, with this ‘Hidden Frame’ being used to promote their new side assist feature. The Ad utilises a standard YouTube feature, which is the ‘frame view’ when you mouse over the timeline… This isn’t extremely innovative, but it’s a pretty smart and fun way to get the message across. What do you guys think? Created by AlmapBBDO.