Wake Up The Town -- Official Trailer. Wake Up The Town focusses on an Arctic town, a winter without sun and the Philips Wake-up Light. Can the Wake-up Light help people wake up feeling refreshed in the arctic darkness? And how do people live in the northernmost town on the planet? Amazing film by Doug Pray, director of the highly acclaimed, 'Art & Copy' and 'Surfwise', which really tests the Philips Wake-up Light.
Follow the experiment http://www.facebook.com/philipswakeup