10.16.2011

Red Bull: Music Academy World Tour

The advertising campaign for the Red Bull Music Academy World Tour is such a product of creative collaboration that its co-founder Many Ameri thinks it should be considered an extension of the Academy’s philosophy. “It’s a stand-alone art piece,” he says, of the 3-minute music video created by Mother, N.Y. and Passion Pictures that stitches together a mind-boggling array of creative techniques, both traditional and cutting-edge.

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