10.01.2008

Cadbury Creme Egg's gone loco

A Cadbury Creme Egg is a brand of chocolate manufactured inside-and-out to look like an egg. The "egg" has a milk chocolate "shell", with a white and yellow fondant filling designed to resemble the yolk and white of an egg. Creme Eggs are the best selling confectionery item between New Year's Day and Easter, with annual sales in excess of 200 million items and a brand value of approximately £45 million. (source: wikipedia.org)


Campaign Here today, goo tomorrow, Client: CadburysCremeEgg, Agency: CMW Interactive. www.cremeegg.com

2 comments:

Godness said...

have you seen how many ads theses peps have done? Amazing!

Tom O'lery said...

Ok, they sell 200 million eggs, explains how they can afford all those spots... damn good biznis.. ;) haha