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We’re not absolutely sure - the clip is avalable in several different versions - but this one’s scored at least 25 million views on YouTube. The story is heartwarming in itself and the clip is more or less guaranteed to draw an ”aaaaaaaah...” from the lips of even the most haredened viewers (that’s us), DESPITE the yucky soundtrack. Furthermore, these two Aussie amateur lion tamers are currently talking to Sony about the feature film rights to their story. And on the internet, the marketing campaign has already begun, virally. The wave of the future?
9.24.2008
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