Weloveviral ™ – Inspiration & Awesome: December 2008

12.22.2008

Dear Neighbour, you are not invited to my party

Matthew, Apartment 3A: "A few weeks ago, a guy moved into the apartment across from me. I know little about him apart from the fact that he owns cane furniture as I saw the delivery guys carry it up. I bumped into him on the stairs once and he said hello but I cannot be friends with someone that owns cane furniture so I pretended I had a turtle to feed or something.

Last week when I checked my mailbox, I found that my new neighbour had left me a note stating that he was having a party and to let him know if the noise was too loud.

The problem I have with the note is not that he was having a party and didn't invite me, it was that he selected a vibrant background of balloons, effectively stating that his party was going to be vibrant and possibly have balloons and that I couldn't come.

If I was writing a note to my neighbours saying that I was going to have a party but none of them could come, I would not add photos of ecstasy tablets, beer and gratuitous shots of Lucius going down on men to show them what they are missing out on, I would make it clean and simple, possibly even sombre, so they didn't think 'you prick'."

Read the mail conversation here: http://www.27bslash6.com/matthewsparty.html

Chemical Party

Test Your Awareness : Whodunnit?

The Black Hole

Phil and Olly / UK / 2008 A sleep-deprived office worker accidentally discovers a black hole - and then greed gets the better of him...

Herman's Hermits No milk today

Hard labour, guy stacking 20 bricks on his head

12.19.2008

Lopez Murphy for president - Truth

This excellent political advertisement won the silver lion in the Cannes Lions Contest 2006. I would be lying if I said I didn't like it.

12.18.2008

We Love Spotify®

I love music. My Ipod is with me EVERYWHERE I go. It's like you listen to the soundtrack of your own life, music inspires and fills me with joy. So, therefore I absolutly looove Spotify. Just started a spotifyplaylist for ya all to download. Will add more music soon. Download playlist here: SPOTIFY®WELOVE

If you still don't have Spotify download it here: www.spotify.com/en/

Other peoples playlists can be found here at www.spotifyfriends.com/

Monumental Video Projection

This is really cool. At night the infinite possibilities of monumental projection comes to life! Must find a client who needs something like this, and that quick before it goes mainstream..

Micro X-mas And A Happy New Meal!

Do awards REALLY matter?

That question has been asked countless times in various advertising circles. Hell, it’s been debated at least a dozen times on blogs and forums over the years. And while there’s never going to be a definitive yes or no answer, there are always very interesting arguments for both sides. I personally thinks its important for the creatives to boost moral by winning. What do you think?

John Follis thoughts on this topic: "The bottom line is that advertising award shows are only as good as the judges that judge them, the agencies that enter them, the ads that promote them, and the clients that know them. What some people simply fail to realize is that smart creative work will be more effective at building business."

Here are some of the award shows in advertising you can win in: Ace Awards, the ADDYS, the District 2 ADDYS, the Ad Age BEST Awards, the AME International Awards, the ANDYS, the Art Director's Club, the A+ Awards, the Athenas, Auroras, CA Annual, Cannes Lion, the Caples, Clios, Creativity, Cresta, D&AD, Echo, Effie, Good Samaritan, Graphis, Guldägget, Icon, Interactive Media and Marketing, Kelly, Marcom, Mercury, Mobius, New York Festival, Obie, One Show, Portfolio, Print Regional Design, Reggie, Silver Microphone, Summit, Type Directors Club, Telly, and the Visual Club Awards.

12.17.2008

The size of brands, by Russell Davies

A little piece about how the metaphors we use for brands often overstate their importance. Sometimes not more important than a little plastic man with a red sword...

12.16.2008

Whopper Virgins

Whopper Virgines are real people doing real taste tests. No actors were used in the film. Show a burger to a person who never ever seen a burger before and see what they prefere. BigMac or Whopper... Check it out: http://www.whoppervirgins.com/

DOGGYSTYLE

Animal Protection Amsterdam: Veterinarian

Agency: Nice tie Sir
Creatives: Heinrich Vejlgaard, Scott Smith
Production Company: Pink Rabbit
Director: Floris Kingma
DOP: Marc de Meijer
Editor: Martin Heijgelaar
Producer: Kiki Meijer
Audio: Studio de Keuken
Special Make-up: Unreal

Real Life Mario Kart

Nintendo’s Wii is one of the greatest consoles ever, but why play Mario Kart in your living room when there’s a whole world out there? In the above video, which seems user generated, Nintendo teamed up with Rémi Gaillard, a French prankster. The video has reached almost 1.5 million views in one week on Dailymotion, and over 1 million on Youtube, making it one of the top 5 videos of last week worldwide. (Source: Adverblog)

12.10.2008

Simply Miscellaneous

Visit my friend Hanne Mehren's blog for inspiration or just plain misc! Click here

And oh, the painting is called “The Resonance of Undergrounded Reality” and painted on canvas by Terry Rodgers.

12.09.2008

Will - Portuguese League Against AIDS

The portuguese league against AIDS (LPCS) celebrated their 18th anniversary last month. To mark the event, a new campaign was released, themed on a young boy’s will.

Chicken Head Tracking

Chickens have a great ability to keep their heads stable. Our bodies use a gyro-like mechanism in our ears which has 3 mutually orthogonal inertial measurement devices. Modern motion processors use something called an Inertial Measurment Unit (IMU). These devices provide movement data which can be used to compensate for the movement. Chickens apparently have the same type mechanism only with a higher update rate.

12.08.2008

Immersion

Photographer Robbie Cooper shows just how focused (or sometimes not focused, girl at 1:03 =) young video-game players can be.

Viral Marketing - on channel 32

An ad as part of a viral marketing campaign on Channel 32.

12.04.2008

Disruptive Media Stockholm 2008

Just got home from the Disruptive Media Conference in Stockholm. Disruptive Media is focused on the disruptive effects of the digital media revolution. Helping managers and communicators to succeed in a fast changing world by providing consulting services, workshops and conferences. The future is in microblogging and sharing. You are no longer what you own, you are what you share.

Some of the people speaking was Paul Walker, the president of Cohn & Wolfe Digital. Pauls blog can be found here: (The Zone Read) He has more than 20 years of experience in general management, brand development etc. He was talking about social media in the technology industry. He spoke alot about Dell's 31 days of the dragon (more information soon) and Starbucks custome service (http://mystarbucksidea.force.com/)

Peter Parkes (CEO at "We are social" in london) had what I thought the most interesting and fun lecture. Peter Parkes blog can be found here: (Hidden Chemistry). See the short film "We think" from the book by Charles Leadbeater: