The Most Hated Sounds In The World

Although most of us need to use some kind of an alarm clock, most people admit how much they hate hearing the sound of their alarm going off in the morning. But is your alarm clock’s alarm sound really one of the most hated sounds in the world? Research indicates otherwise and OnlineClock.net have released an infographic of the top 10 most hated sounds in the world at http://blog.onlineclock.net/most-hated-sounds-in-the-world Using brain imaging, a study from University College London found that the Amygdala is responsible for adjusting emotional responses to unpleasant noises. It sends a sort of distress signal to the auditory cortex, which is the part of the brain responsible for processing sound. In this way, our emotional response to a negative sound is heightened beyond the normal emotional response to other sounds.

The Sound Of Taste: An Interactive ‘Sonic’ Poster

This is what’s know as a ‘sonic’ poster, a bluetooth connected printed posted that communicates with your mobile phone, utilising it as the speaker to bring the poster to life. Grey London have collaborated on an interactive poster that uses innovative ‘touch sensitive’ inks to turn the surface area of the paper into an interactive interface, connected to your SmartPhone to deliver the richer experience. Pretty cool. What do you guys think?



In a medieval meets modern twist, this installation to promote the new season of Game of Thrones in New Zealand challenges people to tweet #BringDownTheKing that powers a contraption in a town square in New Zealand where a rope tied to a sculpture of King Joffrey, tightens with every tweet… Very cool! Created by the guys at DDB in Auckland.


Bubble Porn - A dirty minded optical illusion

Who Invented the Internet? And Why?

Nuclear war, cat gifs and reddit? Wait, what? Who was the genius who came up with all of that? The internet is such a crucial tool in our daily lives today that we hardly remember that it hasn't been here forever. But yeah, it is actually not that old. We still have fuzzy memories about the time before the first thing in the morning was to check email and browse our favorite blogs and youtube channels. Well, let's explore how the internet came into existence and why.