10.13.2008

The Dark Knight trailer: Toy Story 2

The comedy site spikedhumor.com posted this outstanding re-cut of the Toy Story trailer and made it a dark thriller by the help of Batman, The Dark Knight. In the mashup, Woody (Tom Hanks) takes on the role and voice of Heath Ledger’s Joker, and Buzz Lightyear (Tim Allen) functions as Christian Bale’s Batman. The video is effective in portraying Toy Story as a dark, epic crime thriller. Other characters from The Dark Knight, substituted for their Toy Story counterparts are Alfred (Michael Caine) who voices Rex, the green dinosaur and Morgan Freeman (Lucius Fox) whom is portrayed as Mr. Potatohead. (source: viralblog.com)

10.10.2008

The dramatic Cat

You have seen The Dramatic Lemur & Chipmunk now heres the dramatic cat! Its a never ending story! (source: Limpan)

The Good Old Days - AMF Pension Commercial



From the swedish advertising agency Forsman & Bodenfors.

Sprite: They All Look Good From Far Away

This commercial for Sprite shows us what you see is not always what you get! From far away it may look small, but the closer it gets the bigger… That’s not always good, but in this case it is. The viral leads us to a website for Southern American Sprite drinkers.(source: viralblog.com)


Dove Evolution

Evolution is an advertising campaign launched by Unilever in 2006 as part of its Dove Campaign for Real Beauty, to promote the newly created Dove Self-Esteem Fund. The centre of the Unilever campaign is a 75-second spot produced by Ogilvy & Mather in Toronto, Canada. The piece was first displayed online on 6 October 2006, and was later broadcast as a television and cinema spot in the Netherlands and the Middle East. The ad was created from the budget left over from the earlier Daughters campaign, and was intended to be the first in a series of such online-focused spots by the company. Evolution was directed by Canadian director Yael Staav, with sound design handled by the Vapor Music Group, and post-production by SoHo.
The advert was a critical, popular, and financial success. It won a number of the most prestigious awards in the advertising industry, including two Cannes Lions Grand Prix awards and an Epica D'Or. It has been discussed in many mainstream television programmes and print publications, and the exposure generated by the spot has been estimated at a value of over $150M. Evolution has also spawned numerous unofficial copycat versions, including a title sequence to a BBC sketch show and a short parody called Slob Evolution, created by a British production company, Blink Productions, which has gone on to itself be nominated for a Daytime Emmy Award.The dove self-Esteem fund http://www.campaignforrealbeauty.com/

Transformation Chicken

For more than 15 years, Foster Farms were using the same two characters for their commercials; “The Foster Imposers“. These two chickens try to be Foster Farms chickens, but they can’t because they are clearly not fresh and natural. Spanish advertising agency Grupo Gallegos made the new Foster Farms commercial, a Dove Evolution spoof. The Transformation commercial will also be aired on TV.


10.09.2008

Help Sweden - HelpSweden.org

Fight poverty! This is an ironic viral campaign intended to put development aid high on the Swedish agenda. Behind it are the Swedish Millennium Development Campaign, reminding leaders of their promise to cut poverty and hunger in half by 2015. Sign the petition now. www.helpsweden.org

Ray Ban 'Streaker' viral advert

Streaker, is a four-minute long-form piece that supports Ray-Ban's Never Hide campaign. The project is part of a series of short films that will be virally distributed to establish and support a new culture for Ray Ban customers. Streaker, which was created, written, and directed by Jeff Labbe, turns the world of hiding behind material completely inside out. He was able to create an intricate never hide message in a subtle, yet effective film to support Ray-Ban's branding. Commenting on the experimental long-form piece, Labbe said, "The content medium really gives filmmakers an opportunity to takes some risks in telling a brand's story. “In this format, we were able to add some layered depth, irony, and coolness to the message to better connect with the web-content culture." (source: utalkmarketing.com)



Agency: Cutwater/SF, Client: Ray Ban

10.08.2008

Record for most T-Shirts worn at one time.

Matt McAllister of 99.9 KTYD in Santa Barbara, CA, setting the guiness world record for the most t-shirts worn at once. Now reaching over 8 million views on youtube.


Children See. Children Do.

Ad from Child Friendly, make your influence positive. We can do better. And we should.


The Dramatic Lemur & Chipmunk

The “Dramatic Chipmunk” has a successor: “Dramatic Lemur”. The original video was spoofed by many again, the most popular spoof is this remix with THX sound, which got about 8 million views. (Source: News.com)





And here we have the (que dramatic music) The Dramatic Chipmunk! With over 11 million views on youtube. Brilliant.

Frozen Grand Central

Since 2001 a New York based group of actors and comedians, who call themselves Improv Everywhere, cause ‘scenes of chaos and joy‘ in public places. Their latest mission took place in the world’s largest train station; Grand Central Station in New York City. About 200 people gathered in the main entrance to freeze at the same time for five minutes. Bystanders could not figure out what was going on, which lead to some funny reactions. (Source: Newyork blog, NRC)