3.26.2014
Coca-Cola – The Social Media Guard
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This is Genius. Pure Genius. And by that I mean I probably need one, and so do the millions of other people who stare into phones in all social scenarios!
The Social Media Guard takes the “social” out of media and puts it back into your life. There’s not a lot more to say, apart from well done Coca-Cola and Memac Ogilvy… Cannes Contender?
BroApp: Auto SMS Your Girlfriend
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BroApp is designed to maximise your relationship with your girlfriend, while giving you extra time with your mates. The app is highly intelligent, and once configured, it knows when and how to tweet to your loved one, and when not to, like if you’re in the same house as her!
BroApp is like your ultimate relationship wingman. It automatically messages your girlfriend sweet things so you can spend more time with the Bros.
OREO: Twitter Powered Vending Machine
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Love Oreo’s? Me too, and by the looks of it, everyone at SXSW did, where anyone could rock up to Oreo’s Raspberry Pi-powered “Trending Vending” machine, see what was popular and then have the Twitter Powered Vending machine translate that topic into a custom made Oreo just for you.
This video goes a little deeper into the tech than usual, so enjoy!
Unbelievable Bus Shelter | Pepsi Max.
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Pepsi Max brings you the Unbelievable. Unbelievable feats and experiences created for you by Pepsi Max
Pepsi Max surprise commuters with an 'unbelievable' augmented reality experience at a bus shelter on New Oxford Street in London. Watch their reactions as unbelievable scenarios unfold before their very eyes; from a giant robot crashing through the street to a passer by being abducted by flying saucers.
Durex Earth Hour #TurnOffToTurnOn
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This is a global wake-up call from Durex. It's time for tech lovers to switch off and reconnect for Earth Hour 2014. #TurnOffToTurnOn
3.19.2014
DEAR FUTURE MOM | March 21 - World Down Syndrome Day | #DearFutureMom
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A heartwarming message from 15 people with Down syndrome to a future mom.
3.13.2014
The Original 'Strangers First Kiss' (1990)
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That 'First Kiss' Video That Had Strangers Kissing? Yeah, It's A Fashion Ad. Now ticking at 37 million views after just three days on youtube. Great viral going on there.
If you've been on Facebook or Twitter for the last 48 hours then chances are you've seen the wildly popular "First Kiss" video which features a group of super good-looking strangers kissing for the first time.
When it first went viral, we thought, "oh, what a sweet and heartwarming short film!" but it turns out, the video is actually a fashion advertisement for LA-based label Wren.
We weren't the only ones fooled: since March 10, the video has earned more than 23 million hits (!!!) with media outlets describing it as, "touching" (The Independent), "natural" (The Telegraph) and "breathtaking" (Liberty Voice).
The film, directed by Tatia Plleva, was in fact meant to not look like a fashion commercial even though it features 20 models, actors and singers (who, it's worth noting, are actually strangers).
Wren's founder and creative director Melissa Coker told Fashionista that the video was launched as part of Style.com's video fashion week.
“We make these fashion films every season,” Coker said. “I strive to make them an interesting film that exists on its own rather than something that feels like a commercial, and it seems to be touching people — not only people who are in fashion and would see this, but also random guys who aren’t connected at all. I’ve had random guys texting me, ‘I saw your video, it’s — and I’m probably not saying this right — on the cover of Reddit.’”
Despite the fact that it's an advertisement, the video is not only beautiful but a genius way to get Wren out there as a fashion label.
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3.12.2014
Audi Casefilm "Oh deer!"
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We tricked the eye by overlaying two headlines: From far you could only focus the blurred headline.
From close only the "hazard" hidden inside. An astonishing effect -- with a simple black on white print.
Try it out for yourself!
3.11.2014
Watching complete strangers kiss for the first time is really beautiful
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I don't know if it's the song selection or because it's in black and white or the fact that everybody in this video is so attractive, but what started out as incredibly awkward—seeing two strangers meet each other and kiss—turned into something pretty damn beautiful.
3.10.2014
Pingpong Robot
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After 2 years of development, we are very happy ad proud to present our DIY ping pong robot UHTTR-1, which is currently only able to play in passive mode.
Its a coincidence that the german company Kuka released a similar concept at the same time in relation with the german professional tabletennis player Timo Boll. We are also very excited about their ping pong robot and the concept that stands behind it.
For more information to the development of our UHTTR-1.
3.07.2014
3.06.2014
Most Shocking Second a Day Video
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For PSA campaigns aimed at getting people to help the children of Syria, job one is making the crisis feel immediate rather than remote.
Last month's hidden-camera stunt in Norway, in which a child sat freezing without a coat at a bus stop in winter, did just that. Now, Save the Children has released its own U.K. campaign to make the horror in Syria feel real—the 90-second video below, which does so to devastating effect.
The ad, by creative agency Don't Panic, imagines if what has happened in Syria were to happen in London. Amazingly shot, it uses the structure of the popular one-second-a-day videos to show an ordinary girl's world falling apart over a period of a year (from birthday to birthday)—as her comfortable middle-class existence evaporates and she finds herself a homeless and fatherless refugee amid the horrors of war.
The video coincides with the buildup to the third anniversary of the Syrian crisis, which has left 100,000 people dead and 2 million more as refugees. On-screen text at the end reads: "Just because it isn't happening here doesn't mean it isn't happening."
"It's easy to forget that Syria was a middle income country, where children enjoyed the benefits of education, healthcare and the other basic rights our children take for granted—not to mention Facebook accounts, video games and youth culture," says Jack Lundie, director of brand and communications at Save the Children.
"We hope the video will resonate with the public, particularly those who don't know much about the situation in Syria, and offer a new perspective on the devastating impact this conflict is having on innocent Syrian children."
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